Tag Archives: public relations
Bowling for Business: Top 11 Marketing Tips for 2011
When it comes to business, I find it easier to establish innovative objectives. So please allow me a departure from my usual column-format to share what I believe to be the top 11 marketing strategies for the New Year. Continue reading
Bowling for Business: Something to Buzz About
This column first appeared on RIMOFTHEWORLD.net on October 12, 2010 and in the Biz Press on October 14, 2010. I’m sick. So I should have spent the weekend in bed. But instead of resting and downing chicken noodle soup, I … Continue reading
Bowling for Business: The Sky’s the Limit
To the dismay of the newspaper industry, times have changed. The Internet has effectively stripped publishers and editors of their roles as gatekeepers and given it directly to anyone with a word processing program and access to the Internet. That’s good news if you are a business owner or nonprofit director who has a product or service to promote. Instead of laboriously searching for a newsworthy angle to pitch, you can write and publish just about anything you want. Continue reading
Bowling for Business: The Trouble with Trifle
This column first appeared on RimoftheWorld.net on December 28, 2009. By Kathy Bowling Several years ago, my daughter, Lauren, and I followed the Food Network Paula Deen’s recipe for Gingerbread Pumpkin Trifle for a holiday get-together. Not only was the … Continue reading
Bowling for Business: Lurk Alive
by Kathy Bowling This column first appeared on RimoftheWorld.net on October 12, 2009. Our house is such a cluttered mess, walking from the living room to the kitchen is like navigating landmines on the Mekong Delta. Between the dog toys, … Continue reading
Big Game Hunting
Big Game Hunting
In much the same way, business owners who advertise their own products and services may experience success on a small scale. Creating their own logos, writing press releases, producing fliers and brochures using MS Publisher and the like, they might be able to generate a few leads. But folks who want to bag big game need to hire a professional. Continue reading
Filed under Business Tips, Internet Marketing, Marketing Plan, Uncategorized
I Blog, Therefore I Am?
So welcome to my very first blog entry. At my Lake Arrowhead advertising and public relations firm, Mountain Marketing Group, lately I’ve been the Pied Piper of social media, sharing the importance of setting up blogs and the like. But, … Continue reading
Filed under Blogging, Business Tips, Internet Marketing